Smak Lures

Smak Lures is owned and run by fishing legend Matthew Mott and their lures are the result of real-life testing, not wishful thinking.

SMAK is a superior brand of fishing tackle designed for anglers who demand performance, functionality, and versatility. Smak's goal is to provide anglers worldwide with the highest-quality fishing gear.

Smak Lures are manufactured using state of the art materials that meet the highest quality standards. The performance of every product is tested before it goes on the shelves, and Smak don’t sell anything we wouldn’t personally use. Smak Lures are top quality products that are durable and made to last. But they're also affordable and won't break the bank.